Pinkberry Fans Vote to Bring Back Meyer Lemon This Spring
Scottsdale, Ariz. (March 2, 2018) – In the Bring Back My Swirl Survey, Pinkberry® (www.Pinkberry.com) fans voted for the return of their favorite frozen yogurt flavor from 2017—Meyer Lemon. The popular fresh squeezed flavor will return to the menu nationwide for a limited time only, now through April 26, 2018.
Meyer Lemon first swirled into stores last spring, to the delight of frozen yogurt fans everywhere. The tart citrus flavor creates a mouthwatering taste that’s great on its own or perfectly paired with delicious toppings like in the new combination; Lemon Berry Tart, featuring Vanilla Wafer Cookies, Blueberries and Whipped Cream.
“Our fans let their cravings be heard and Pinkberry is making sure they’re satisfied,” said Melissa Hubbell, director of marketing for Pinkberry. “Meyer Lemon is truly a stand out flavor; it’s no wonder fans wanted it back. In fact, lemon is trending this year and is a go-to flavor for desserts, so we couldn’t be happier to have Meyer Lemon return to our menu as a refreshing springtime treat.”
Pinkberry often engages with fans through surveys like Bring Back My Swirl and also through its Pinkcard® rewards program, which offers exclusive deals and perks throughout the year, in addition to points for every purchase. To become a Pinkcard member, you can download the Pinkberry app and create an account or pick one up in-store.
Meyer Lemon will be available at all participating Pinkberry locations March 2 through April 26. After the promotion ends, local stores can continue carrying the flavor if they choose.
About Pinkberry
Pinkberry® launched in Los Angeles, CA in 2005 as the original brand that reinvented frozen yogurt. Today, over a decade later, Pinkberry continues to create great tasting treats with fresh ingredients in an experience comprised of distinctive product, outstanding service and inspirational design. At Pinkberry you can taste the difference of an uncompromising commitment to quality and freshness. Most recently, Pinkberry was acquired by Scottsdale, Arizona-based Kahala Brands™, one of the fastest growing franchising companies in the world with a portfolio of 22 quick-service restaurant brands and approximately 2900 locations in 28 countries.